GENIUS CIRCLES

How to SWITCH - and become one of the 10 percent who succeed.

 

Erik - I want to join!

Here is what Genius Circles will do for you

Now that fall is here, these last months might be a good time to prepare for 2019 and the coming business year.

Genius Circles is opening for 50 beta testers

- How to SWITCH and become one of  the 10 percent who succeed.

 

This is the right place for Startups and Innovators who want to:

  • Innovate or disrupt the market
  • Have costumers request the value you offer 
  • Escape the ninety percent Startup failed trap
  • Become a high growth Startup
  • Become a category owner
  • Navigate the Startup chaos
  • Position and sell your Startup
  • Communicate innovation 
  • Become a Trend

 

This is not for you:

If you already have a fixed idea of how innovations happen and all you're looking for is a quick & concrete step-by-step structure, this is not for you. If you´re not someone WHO loves to listen to inspirations that can spur your mind to think diferently, certanly if you're not ready to take what you're doing to the next level, I kindly  recommend you to leave.  

Announcing Genius Circles:

Genius Circles is a culmination of 15 years of working with Startup CEOs,  Founders and Innovators.

During these years, I've had the privilege of working with many brilliant business leaders. As I watched what they did, I discovered a distinct difference between the innovations that succeeded against the ones that struggled. It caught my eye and it still does when watching global successfull innovaters and Startups unfold.

It was a great surprise and what I saw was not in the books.

I'm not going to go in too deep about it yet. The fastest and easiest way to describe it is - SWITCH !!!

SWITCH makes a world of difference in terms of succeeding, becoming a high growth Startup and having costumers request the value you offer 

I've tried and tested what I discovered on my innovations students at the university where I teach and on my inner circle members. Last year, the first of my members grew more than 300% and past the $1.000.000 net revenue mark. This year, they're going global and setting up their global stage.

I could see how much SWITCH was giving my members an upper hand. However I can only attend to so many in my inner-circle, why I for some time have been looking for a way to share this material with a wider audience. As a  result I now announce Genius Circles

 

What is Genius Circles:

Genius Circles is a part membership site and part course to get your Startup or innovation on the right side of the 80/20 and experience breakthrough.

It is a new online page and a closed group that can help you become a high growth and sustainable Startup. Here you´ll find videos, podcasts, workbooks and other worth looking into materials - organized in small monhtly and weekly bundles. 

When starting up we have a 1001 questions. In Genius Circles we don´t want to answer all these questions. What´s being offered is for you to findout why you will succeed, despite all challenges and how to make the best decions about your next step. 

Genius Circles contains:  

  • Monthly SWITCH packages with videos and small workbooks. For you to look at/ listen to in your car or when ever you like. 
  • Weekly inspiration - podcast or interviews of a global innovation that have the spin you can apply in your Startup.
  • Invitations to join Rebel tables. Virtual meetings in closed group on a topic of common interest. For you who wants to know more about a certain subject, meet people across industries or for you who would like to sit in the Hot-Chair to receive constructive feedback on a challenge you have.
  • 848 - Mt. Innovation tools. I will invite external experts and present The “do it this way” strategies, tactics and tools - used by CEO´s Founders and Innovators who survived and had there breakthrough.

 

Here is what Genius Circles will do for you

 

You'll find the material easy to access and apply. In fact, it's so versatile, you can use it by yourself or together with your leaders and employees.

What is great about Genius Circles is I have collected the essential enablers to bring that innovation or Startup of yours, to a whole new level.

I guarantee you will be inspired – as innovative inspiration is one of my special gifts I can´t help bring forth.

As you become acquired with your expanded mind set you will find yourself making faster and better decisions.

You will find Genius Circle a place for you to learn back, relax and be inspired. For you who is ready to engage Genius Circle is a genius place to receive constructive feedback on a challenge you have.

In Genius Circles, you get to identify your Startup's strength and edge. I will help you use it better than you can on your own - to SWITCH and get your breakthrough.

Not that you will achieve your breakthrough blindfolded with one hand behind your back – but I have done the hard work for you. Easy to access, easy to use and easy to get results from.

To the contrary, Genius Circles will take that blind-fold off you don´t even know you have on. This is when you´ll discover your hidden advantage and get on the right side of the 80/20 curve.

What’s included:

First Tuesday each month, a new SWITCH package arrives from Genius Circles. You will receive a link in your email box to the package. Click that link. You will then enter the package with its content.

Down below you can read about the first three packages and I briefly cover what´s  up for the coming twelve month.

Package 1:  Your Core Story – your DNA

How it works: The link from Genius Circles arrives in your inbox. You click the link to the package and enter videos and a workbook.

What Package 1 is going to do, is give you the upper hand regarding everything your Startup is about. We’re going to find your Core Story. This is more than storytelling. We are going to turn your Startup INTO a story and ultimately this will be ingrained in your products and services. It is because of your Core Story your customers are going to be lining up. What we will also do is upgrade your Core Story to a Genius Story. This will garentee whatever products you launch, they’ll have a business side to them.   

Package 2: Show Them The World

How it works: The link from Genius Circles arrives in your inbox. You go “Yes! – another package just arrived”.
We take that Core Story and make the world you are going to pull your customers into. They get a real-life experience of it - through a peak-hole. They do not get full access until they have your SWITCH.
There are many ways to do this and it’s where storytelling products really come into play. You can do this fast and at a low cost or more expensively depending on your wants and needs. This is where your customers get the new dimension you are introducing. It’s where they go aHa!! This is SO me!
It’s why we made the Core Story the way we did - to hit not just your customer values but who they want to be. This is the real trick to selling innovation and disruption. Your solution will speak to who your customers ARE.

Package 3: Engineering Your SWITCH.

How it works. Email, mobile phone, messengers - all external communications are turned off, you lock the door. "Finally! The SWITCH package has arrived" ! 
In package 3 An advanced way to develop your product and business system is being presented. It is how you control the access to the value you provide - the world your customers want access to. We’re using your Genius Story to do so. This is how your are going to define a new market, own it and control the business. How you will become a category owner.  
During the past 15 years of innovating with brilliant business leaders, I discovered a distinct difference between the innovations that succeeded against the ones that struggled.

This is the most direct and easy way to create an innovation or disruption. What I show you here is perhaps also the simplest way to understand what innovation and disruption is. We will go really deep into what a SWITCH is and how to make it.

 

What´s up for the coming twelve months.

We have a whole package coming up about Navigating the Start-Up Chaos. There's going to be package on mindsets and mind-expansion.

We're going to look at Storytelling Products and already month four, we're going to look at your Value Curve. That's going to be all about your High-End, Mid-Range and Low-End products, how to use them to become a Category Owner. There's going to be on the four innovation-capitals required to innovate anything. A package on investments and effective real-time collaboration. The SWITCH package Global Stage - will angle your Startup to a global business.

Along the way, each Friday, I'll be inspiring you with stories of innovation from around the world, interviews and much more. Not to mention the external experts I'll bring in for them to share with you their tools. These are the 848-tools. Made and used by innovaters and  leaders like you to survive and to achieve massive success. 

 

Yes! I'm Ready To Experience My Breakthrough

"With Erik by your side, you are raising your odds by 100x fold to get there… Not faster, or longer but actually get there, reach the goal you set forth when you first started out"

Frederik Drejfald, CEO
NordicADMedia Inc.

Your next step.

As I mentioned earlier, if you want to experience breakthrough instead of having to fight for survival, then SWITCH. Click on the button below. It will take you to an order form. Fill that out and you'll be given immediate access to Genius Circles.

The price will be $99 pr month. However, as I’d like to build it up with you, I have a special introductory offer to the first 50 who sign up.

You will get it for only $27 pr. month - life time. Yes, you can cancel anytime - no questions asked.

Each of these first 50 also get to invite five people from their network at the same introductory offer. Once you’ve signed up, I’ll send you a separate email with your invites.

Below you´ll see a button that says: “Yes Erik - I want to join and learn how to SWITCH"

When you click it, you’ll be taken to an order form where you enter your details. You’ll receive a few emails from me afterwards confirming you are one of the first 50 members and immediate access to Genius Circles.

Access is open to a limited amount of people

I’m only letting the first 50 in at this point. Once those 50 seats are gone, the doors close. I don´t know when I will open them again. At that point the price will go up to $57 pr. month and then up to $99 pr month.

What ever you choose, right now, you need to think about the game of 80/20.

To get to the right side of the 80/20 curve, you will need your SWITCH and that takes being a part of some type of Genius Circles. If not here - then somewhere else! But you need to SWITCH! Because if you don’t, what you can be sure of is, you will continue to battle the same obstacles again and again.

I’ve been there and I’ve witnessed this again and again for years.

You can cancel at any time you want - no questions asked. Try it. If you are not inspired and unsatisfyed with the material, I garentee you´ll get a 30 day refund.   

Now is your chance.

Because this is an opening-the-doors offer, you'll be getting an extended membership. A special privilege membership.

You'll be the first one to see materials before anyone else and I'll be showing you packages others may never get to see. Also, I'll be creating small courses a long the way, which will be offered to externals at a premium. But you'll get them for free. And larger courses you'll get at huge discount of 50%-80%.

As we go, I'll be building up Library with background materials for you to access at your leasure. This is where you'll find theories and also the tools.  Part of the library will be about how to setup amd run all sorts of events ranging from strategie sessios to hackathons.

Certifications will be at a premium but those of you interested, you'll get them for free.

And as the closed group is just starting up now, you'll find me at the head of inviting you to Rebel Tabels. It's in the closed group you'll find me and be able to ask questions.

Let's get on to the bonuses. I have two great packages for you. The first is "What Fractal World". It is about how you're really setting up a new world, the extra diminsion you are introducing and how to work with it from this perspecitive.

The other package is called "Expanded mindset". This is where you'll learn about four very different types of mindsets - as they relate to you as a startup leader or innovator. The people you're going to meet and work with and how to understand everyones approach. It is also where you'll learn about "the King Profile" that is always at the head of successful startups and about first-quadrent thinking which is required to become a category owner.

Finally, two ebooks are coming your way:

The ebook SWITCH, provides a different kind of overview of the SWITCH principle plus it's a format where I get to weave theory and method together for you. Where the packages in Genius Circles are aimed at you being able to setup your SWITCH right away, the ebook explores some of the finer details. You'll see just how deep the rabbit hole goes.

The ebook called CoCreationCards is about a tool I use when I want to develop any idea into a action plan. I use it in any workshop where people are exploring ideas and want to get to solid excecution. It makes sure everyone is on the same chapter and that everyone has the opportinuty to contribute with critical questions and knowledge.

The result is a set of todo's that are handed out to the people involved and a shopping-list for everything needed to bring the idea into reality. It' extremely easy to learn and it will save you weeks of work.

From the ebook, I have links to video's inside Genius Circles to show and explain. If you're a faciliator, you're going to love this tool.

I've used CoCreationCards on a team of five people up to over 100 people when I held a national Innovation Challenge,

I know that those of you who take me up on this offer will bring that pioneer energy and happy spirit with you. It's one of the reasons I know this is going to be a lot of fun.

But now is now and I'm only letting 50 people in. One of the reasons - and this is an extra bonus I'll NOT be handing out again:

If you're one of the 50 who signup now, you'll get to extend this special offer to five people of your choice. You'll find a link in one of the welcome emails.

Yes Erik - I want to join and learn how to SWITCH

Here's what the 50 get as members

You're actually getting a Special Privilege membership

√ Extra Bonus Package: What's your Fractal World?

√ Video and Ebook on the SWITCH principle.

√ Special Privilege Membership: See extra materials, see materials earlier & special events.

√ First  package:  Genius Story


The "Show your World" package will be available 1st of AUGUST and "SWITCH" will be available 1st of SEPTEMBER. Click here for a list of the packages through to Global Stage.

√ Weekly inspiration video & podcast

√ 848-tools and mindset tools

√ GC Community & Rebel Tables.

√ One coaching session with Erik Micheelsen.

√ An account to invite 5 people in on the same offer at the same price.

Would you like to be part of GC?

50 people get this intro offer of a special privilege membership. If you want to learn how to create your SWITCH, now is your chance. I'll be there to help you out. You're free to cancel at any time for any reason.

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Genius Circles Special Privilege Membership

Once you've joined, you'll have immediate access to "What Fractal World?" & "Genius Story" packages.

The next packages starting with "Show Your World" followed by "SWITCH" arrive each month.

Weekly inspirations arrive on Fridays.

Do remember to introduce yourself in the members group. We'll meet up there!